How to Add a Featured Channel to Your YouTube Channel

Title: Boost Your YouTube Presence: Add a Featured Channel for Increased Visibility and Branding – A Comprehensive Guide

YouTube has become an essential platform for content creators to showcase their work and build a community of loyal followers. One way to enhance your YouTube presence is by adding a Featured Channel, which acts as an extra storefront, displaying your best content and attracting more viewers (YouTube Help). In this comprehensive guide, we’ll discuss the benefits of having a Featured Channel, how to set one up, and explore some success stories.

First, let’s dive into the process of adding a Featured Channel on YouTube:

  1. Navigate to YouTube Studio, then click "Branding" in the left sidebar and select "Channel design."
  2. Identify the channel you wish to feature and click the "Make default channel" option next to it.
  3. Customize your banner and profile picture to create an appealing and consistent brand identity.
  4. Save changes by clicking the "Save" button at the top of the page (YouTube Creator Academy).

Now, let’s explore the benefits of having a Featured Channel:

  1. Increased Visibility: By making your best content more accessible through a Featured Channel, you can attract more viewers and potential subscribers.
  2. Enhanced Branding: Consistently showcasing your brand identity across both your main channel and Featured Channel helps create a strong and recognizable presence.
  3. Improved Engagement: An appealing channel design is more likely to catch the attention of viewers, leading to increased engagement and growth (Social Blade).

Success stories like PewDiePie’s demonstrate the power of a Featured Channel. With over 30 million subscribers, PewDiePie leverages his Featured Channel for collaborations with other creators, showcasing their content to an extensive audience (Statista). Expert Thomas Frank advises creating a clear and consistent brand identity across both channels for increased engagement and growth (The Art of Charm).

FAQ:

No, you can only have one featured channel. The main channel is the primary one, while the featured channel is the additional one that appears on your profile when users visit your YouTube page.